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2008 Pearl Awards
Showcasing the Finest Custom Content
In 2004, the Custom Publishing Council launched the continent's first award program devoted exclusively to custom publishing: the Pearl Awards. Custom publishers - small and large; B2B and B2C; representing clients in a wide range of industries; and producing magazines, newsletters, and web publications - have responded enthusiastically. Since 2004, the entry count has nearly tripled; and last year 560 entries were simultaneously judged in New York, Chicago and San Francisco by a host of marketers, designers and editorial experts.
The Pearl Awards celebrate excellence in journalism, graphic design, publication packaging, development and execution of integrated marketing strategies, and the creative use of digital media.
New Categories in 2008 |
- Best use of alternative media
- Best interactive tools
- Best integration of web programs with their print counterparts
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 New this year, American Business Media co-sponsors B2B categories. The CPC has partnered with ABM to increase recognition for the best B2B custom publishing. |
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